Dude, my mutual funds are awesome!

Here's an article in Maclean's magazine from this week's issue in which I am quoted. It's about an investment company targeting young people, called Thrasher Funds. Check out their website: the splash page is sort of funny, in that they seem to have covered all the youth stereotypes ("Hip-hop dude? Check. Hipster girl in skinny jeans? Check."). I'm not sure how viable this is in the long-term, and it's certainly not how I would market a product like this (the marketing is both generic and a bit transparent) but it is interesting to see someone trying to make a play in this space.